Book direct
and save up to 10%
compared to Booking.com
Check rooms and rates
From206US$ /night
Check-in
28Dec2025Select date
Check-out
29Dec2025Select date
Rooms and Guests2 Guests, 1 Room
Key details

Hotel Overview

420 West Juneau Avenue, Milwaukee, Wisconsin, United States, WI 53203
-
Close to Old World 3rd St
Perfect
9.0
9.4
/10
4.6
4.5
/5

The Trade, Autograph Collection - 4-star hotel with restaurant and bar near Fiserv Forum

The Trade, Autograph Collection is a 4-star hotel located in the bustling heart of downtown Milwaukee, adjacent to Fiserv Forum. The hotel features air-conditioned rooms with free WiFi and private bathrooms. It serves as the official hotel of Deer District and offers à la carte or American breakfast. The property is 15 km from General Mitchell International Airport and 1.5 km from Milwaukee Intermodal Station. Nearby landmarks include the Grohmann Museum, Marquette University, and Discovery World.

Additional perks of the hotel

Luggage storage for guests

Views of the city from some rooms

A 2-story VIP suite with private access

Onsite restaurant and bar

Rooms

The hotel offers air-conditioned rooms with free WiFi, a flat-screen TV, and a private bathroom. Some rooms include a balcony with city views. The double room features a bathrobe, wardrobe, and safe deposit box. The family room provides two beds, a coffee machine, and city views. The spacious suite includes a balcony, coffee machine, and private bathroom with a shower.

Other conveniences

Free toiletries and bathrobes in rooms

Coffee machine in select rooms

Safe deposit box in rooms

Heating and air conditioning in all rooms

Must-do experiences

  • Visit the Milwaukee Art Museum for stunning architecture and exhibits.
  • Try the famous Milwaukee-style pizza at Transfer Pizzeria Café.
  • Explore the Historic Third Ward for boutique shopping and galleries.
  • Enjoy a local brew at Lakefront Brewery's fun tour and tasting.
  • Stroll through the Mitchell Park Horticultural Conservatory for tranquility.
View all

Choose Your Room

Our listed hotels offer a variety of room types—double rooms, family suites, or deluxe options—all with features like breakfast, flexible cancellation policies, and exclusive deals.
King Studio Suite City View
2 persons
51 m² 
1 King-size bed and 1 Sofa bed
Shower
Coffee machine
One-Bedroom King Suite Balcony City View
2 persons
97 m² 
1 King-size bed and 1 Sofa bed
Shower
Coffee machine
Standard King Room City View
2 persons
29 m² 
1 King-size bed
Shower
Coffee machine
Standard King Room City View Adapted Tub Mobility Hearing Accessible
2 persons
29 m² 
1 King-size bed
Shower
Coffee machine
Click button to see more rooms
Show all rooms
Show all roomsLess

Room Rates & Availability Tracker

Find Deals for Your Travel Dates

Amenities

Thoughtful hotel amenities for a comfortable stay

General

  • No smoking on site
  • Free Wi-Fi
  • Parking
  • Safe deposit box
  • 24-hour reception
  • Pets allowed
  • Rooms/ Facilities for disabled
  • Luggage storage
  • Lift
  • ATM/Cash machine
  • Fire extinguishers
  • Key card access

Sports & Fitness

  • Fitness centre

Services

  • Valet parking
  • Room service
  • Housekeeping
  • Welcome drink

Dining

  • Restaurant
  • Bar/ Lounge area

Business

  • Meeting/ Banquet facilities

Room features

  • Air conditioning
  • Heating

Bathroom

  • Free toiletries

Media

  • Flat-screen TV
  • AM/FM alarm clock
Show more

Hotel Location

420 West Juneau Avenue, Milwaukee, Wisconsin, United States, WI 53203
Map view
420 West Juneau Avenue, Milwaukee, Wisconsin, United States, WI 53203
Nearby
1001 N 4th St
BMO Harris Bradley Center
430 m
Restaurants
Mader's
470 m
1041 N Old World 3rd St
The Mecca Sports Bar and Grill
280 m
1134 N Vel R Phillips Ave
Carson's Prime Steaks & Famous Barbecue of Milwaukee
300 m
301 W Juneau Ave
Punch Bowl Social Milwaukee
300 m
1122 N. Vel R. Phillips Ave.
The Pub Club
430 m
1103 N Old World 3rd St
Turner Hall Restaurant
410 m
1038 N 4th St
Tavern at Turner Hall
410 m
1034 N Vel R Phillips Ave
Edelweiss Cruise Lines
490 m
205 W Highland/ 106 W Wells
Explore Milwaukee
Explore Milwaukee
Top Attractions
Activities
Dining
Entertainment
Wisconsin Center
Wisconsin Center
11 minutes' walk
A prominent convention center hosting various events, from fairs to exhibitions, just steps away from the hotel.
Milwaukee Public Museum
Milwaukee Public Museum
12 minutes' walk
An extensive natural history museum with engaging exhibits and special events, including free admission days.
Harley-Davidson Museum
Harley-Davidson Museum
5 minutes' drive
The iconic museum showcasing over 100 years of motorcycles history, complete with guided tours and unique exhibits.
Milwaukee Art Museum
Milwaukee Art Museum
4 minutes' drive
An architectural marvel by Santiago Calatrava housing a diverse collection of art, offering family-friendly activities.
Lakeshore State Park
30 minutes walking
An urban park ideal for biking, jogging, or just relaxing by the water, accessible via walking trails.
Punch Bowl Social Milwaukee
Punch Bowl Social Milwaukee
4 minutes' walk
A lively social venue with bowling, arcade games, and dining options perfect for local fun and relaxation.
Mader's
Mader's
6 minutes' walk
A legendary German restaurant known for its schnitzel and sausages, with a casual yet vibrant atmosphere.
The Mecca Sports Bar and Grill
The Mecca Sports Bar and Grill
4 minutes' walk
A lively sports bar offering a diverse menu and large screens for catching your favorite games in a fun setting.
Carson's Prime Steaks & Famous Barbecue
4 minutes' walk
Renowned for its prime steaks and robust barbecue options in a cozy setting with great service.
BMO Harris Bradley Center
BMO Harris Bradley Center
6 minutes' walk
A premier sports and entertainment venue hosting concerts and games, right in the heart of Milwaukee.
Milwaukee RiverWalk
Milwaukee RiverWalk
16 minutes' walk
A scenic walk along the river featuring art installations, restaurants, and occasional live music events.
Transportation Tips
City Centre
Milwaukee15 min  ·  1.2 km
Airports
Milwaukee Mitchell International Airport (MKE)22 min  ·  14.6 km
Fond du Lac, WI (FLD)149 min  ·  99.2 km
Train
Milwaukee Intermodal Station17 min  ·  1.4 km
Milwaukee Mitchell Airport Amtrak18 min  ·  11.8 km
Bus
Bus stop3 min  ·  200 m
Unlock Early Booking Discounts
Grab Your Special Rates Today!
Check Rates
Property information and rules
Check-in
from 16:00-23:59
Check-out
until 11 am
Guest Parking
Private parking is possible on site at USD 52 per day.
Internet
is available in for free.
Breakfast
A full breakfast is served at the price of US$20 per person per day. 
Pets
Pets are allowed on request.
Number of floors:
9
Number of rooms:
206

Next best alternative

Consider them for your next trip.
Check-in
28Dec2025Select date
Check-out
29Dec2025Select date
Rooms and Guests2 Guests, 1 Room
Need more options?
Check Top hotels near The Trade, Autograph Collection
Aloft Hotel Milwaukee Downtown Macro Details photo
Mobile-only price

Aloft Hotel Milwaukee Downtown

8.3
Great306 reviews
206m from property
USD 94USD 84
per night
Fairfield Inn & Suites By Marriott Milwaukee Downtown Exterior photo
Mobile-only price

Fairfield Inn & Suites By Marriott Milwaukee Downtown

8.4
Great186 reviews
242m from property
USD 162USD 145
per night
Hyatt Place Milwaukee Downtown Interior photo
Mobile-only price

Hyatt Place Milwaukee Downtown

8.9
Great719 reviews
412m from property
USD 187USD 168
per night